The Social Media High Horse?

I began to write this post last week after hearing some disturbing things. Then I read Kyle Lacy’s post on a Checklist of 25 Reasons Not to Hire a Social Media Consultant.  In light of the mood I was in, I decided to play very loud music with my band and ride the weekend out to gather my thoughts. So, here goes. I don’t know about you, but I thrive on lifting people up, especially those who are in the same industry as me. It really bothers me when I hear someone is undermining the work of others when it pertains to social media. In short, it is downright WRONG to go to a company who is working...

Why social media makes the world a better place

I like you. Do you like me? … For some people growing up, making friends could have been challenging. Honestly, it kinda was for me. I went to a small, Christian school that pretty much sucked because of hypocritical parents and politics. I tried to fit in as best I could, but my parents wouldn’t always buy me the newest charms for those charm necklaces that all the kids were wearing. (Do any of you remember those cheap plastic things?) They also wouldn’t spend a bunch of money on “hip” clothes, which my friends had. I guess I could say I never really fit in…in a superficial...

Building in a social sphere

Not that I want to open up with a cheesy line from a film or anything, but as I’d been thinking about what I wanted to write about today, what keeps coming up over and over and over again, is: “If you build it, they will come.” The popular line taken from 1989 hit film, Field of Dreams…starring Kevin Costner, is something that often comes to mind when I am wondering about an idea, thinking about what to say, putting something out there…whatever. I’m a big dreamer/thinker. I believe people can do anything they want to if they put true intention behind it. I’ve been that way my entire...

When you hire a ghost

Call me a ghost. Call me a copywriter. Call me an editor. (And thank you, Entrepreneur Magazine for the mention in your February issue.)  I’ve heard it all, and the debate over this thing called ghost blogging still continues, right? But really, in my opinion, that’s okay. For those of you who don’t write for a living, it takes time. For those of you who DO write, you get that. One of my problems is actually taking time out for myself to write because as a business owner, my clients get first priority. I’m always amazed at how authors seem to consistently blog. My friend, Chris Brogan...

Reaching out: The value of online relationships

I have taken some time off over this past holiday. I typically tweet and FB on a daily basis. I also spend a lot of time thinking about my clients, how I can rock it out for them, and make lists of things that need to be done or blog topics that need to be covered in my (or their) voice. But for a total of eight days, I hardly did anything. I sat back. I reflected. I spent time with my daughter, friends, and family…and watched A LOT of movies. I guess you could say I “renewed.” So often, we (I) get caught up in “go, go, go.” It’s easy for me to drown in work and the everyday drama...

Foursquare and the music industry

Do you know how many times I have heard that one of my favorite bands has been in town and I had no idea? It’s always the “next day,” and I’m like, “What, how in the heck did I miss that?” A lot! Well, first off, I don’t put myself in the ‘tech geek’ category (no offense anyone), because I don’t consider myself one. I’m not the ‘all-knowing’ Foursquare girl either. I’ve just begun playing with it. I immerse myself in social media because I love people and creating relationships. Much of my world is online. I’m writing this because it makes sense to me. Secondly,...

Social Media and Experiential Marketing Collide with a Cause-Guest Post by Daniel Herndon

I wanted to post the following post. My dear friends, Daniel Herndon and Darren Heil, have vowed to stay in a van until they raise money for a cause. With a press release, a bit of local news initiative, and an entire community of social media advocates, we intend to get them home straitaway. Please read the following post and understand how we take giving and social media to a whole new level. I donated. Will you? At Redwall LIVE we are always trying to support a good cause, in our personal lives it is no different, but we were looking for really creative ways to do a focused campaign for Non...

Abundance and Gratitude

This has been such a crazy year for me. Monumental I would think. I’ve started a company, moved to Indianapolis, and I’m currently going through a divorce and it SUCKS. (Phew…I said it out loud.) I’ve been in one band that split and have jumped into a whole new one. I get to be part of a not-for-profit that will be kicking it HUGE in 2010 called Girls Rock Indy (a rock n roll camp for girls ages 9-16). I’m beginning to really find out who Lindsay Manfredi is, I believe, for the first time in a long while. I think we go through stages of growth, yes? I had one in my teens, one in my early...

All We Have Are Our Love and Our Guts, Baby…and They're All Over the Road

I need to open this up by saying how humbled I was yesterday by the amount of emails, direct messages, phone calls, and texts that came in to see how I was doing in light of some things that were said about my profession and business.  I want to thank you all for your support and love. My community lifted me up and for that, I am entirely grateful. When I decided to write about what I do for a living last week in my blog, there were no defenses up. It was not a post defending my profession at all; it was simply one to inform you on how I run my particular business. It was to inform you of how...

Just For The Record

There has been so much “controversy” and discussion over this whole idea of “GHOST BLOGGING.” In my opinion, it’s quite ridiculous. The things us “ghost bloggers” hear from social media purist? It’s not being truly authentic It’s not ethical It’s not real if it’s not from the actual person Well,  just for the record, does it really matter? I kind of think the above ideas are BS. Here’s why:  What I offer is a service to those who understand the value of good content (message) to create relationships and brand value via the web. I also understand the value of a good social...

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